Hosam Kamal

Human Resources & People Analytics.
[email protected]

What is People Analytics?

People analytics is the process of collecting, analyzing, and interpreting data about employees to improve business outcomes. It can be used to make decisions about hiring, compensation, performance management, and other HR-related areas.

People analytics is a relatively new field, but it is growing rapidly. This is due to the increasing availability of data about employees, the development of new analytical tools, and the growing recognition that data can be used to improve HR practices.

There are a number of benefits to using people analytics. For example, it can help organizations to:

  • Identify high-performing employees and develop programs to retain them
  • Reduce turnover costs
  • Improve employee engagement
  • Make better hiring decisions
  • Increase productivity
  • Improve customer satisfaction

People analytics can be used to answer a wide range of questions about employees. By answering these questions, organizations can gain a better understanding of their employees and make more informed decisions about how to manage them.

However, it is important to be aware of the challenges and ethical considerations associated with this approach. Some of the key challenges include access to data, data quality, and lack of expertise. Some of the key ethical considerations include privacy, discrimination, and bias.

By carefully planning and implementing a people analytics program, organizations can reap the benefits of this powerful tool.

People Analytics Use Cases


Imagine if you were the CEO of a large company in Egypt that sells various products and services online. You have thousands of employees working in different departments, such as marketing, sales, customer service, logistics, etc. You want to grow your business and increase your profits, but you face many challenges and uncertainties. How do you know which employees are performing well and which ones need more training or motivation? How do you identify the best candidates for hiring or promotion? How do you measure the impact of your marketing campaigns or new product launches? How do you optimize your workforce planning and allocation? How do you predict and prevent employee turnover or dissatisfaction?

Definition: What is people analytics?

These are some of the questions that people analytics can help you answer. People analytics is the use of data and analytics to understand and improve the behavior and performance of people in organizations. It can help you make better decisions based on evidence and insights, rather than intuition or guesswork. It can help you gain a competitive advantage by leveraging your most valuable asset: your human capital.

Solution: How can Waseet Business Egypt help you?

The question is, how do you start using people analytics in your company? You need a reliable partner who can provide you with the tools, data, and expertise to transform your people management. That’s where Waseet Business Egypt comes in. Waseet Business Egypt is a leading provider of people analytics solutions in the Middle East and Africa. we offer a range of services and products that can help you:

  • Collect and integrate data from various sources, such as HR systems, surveys, assessments, social media, etc.
  • Analyze and visualize data using advanced techniques, such as machine learning, natural language processing, sentiment analysis, etc.
  • Generate and communicate actionable insights and recommendations to improve your people outcomes, such as engagement, productivity, retention, performance, etc.
  • Monitor and evaluate the impact of your actions and interventions on your people metrics and business goals.

Conclusion: How can you learn more about Waseet Business Egypt?

Waseet Business People Analytics service can help you use people analytics to solve your business problems and achieve your strategic objectives. If you want to learn more about our service  Contact Waseet business people analytics team. We will be happy to assist you and show you how people analytics can make a difference for your organization.

About Us

Waseet Business Egypt Provides Companies With Business Intelligence Solutions to Help Them Optimize Performance, Overcome Challenges, Maximize The ROI, and Grow.

Waseet Business Egypt Provides Companies With Business Intelligence Solutions to Help Them Optimize Performance, Overcome Challenges, Maximize The ROI, and Grow.